Promotion Strategy & Development

GPG understands every promotion is different, which is why we offer an incredible level of flexibility and customization to our clients – pretty neat huh? You can custom build your promotion or we can let our creative juices flow and think outside the box to come up with a new breed of promotion.

 

A PHASED APPROACH

GPG uses a phased approach for promotions planning and execution that entails project management, discovery, consultation with both internal and external stakeholders, analysis of key areas impacting your market and sales, and collaboration with your promotions partners.

RECOMMENDING THE RIGHT PROMOTION

Once all the data has been reviewed, we will formulate a key strategic position that will inform the creation of your promotion. Our recommendation will be designed to fit your existing framework, meeting both the needs of your consumers and your company objectives.

CUSTOM DESIGN OF REBATE PROMOTION

If you’re thinking of creating the next big rebate promotion, GPG’s promotion authorities can certainly help. You can leverage our in-house development team, graphic designer and promotion managers to conceive, plan, launch and monitor any rebate promotion – online or mobile.

A VARIETY OF REBATE PROGRAMS

Looking to place a new product? Execute an aggressive marketing campaign? Or maybe measure a new product’s level of acceptance within your target market? GPG can help design, plan and execute any offer you have in mind – in-store or via mail.

From Try-Me-Free offers to Satisfaction Guaranteed, and everything in between, we can help you to not only make promises to your customers, but also fulfill them. Leverage GPG’s technology, support team and promotion experts to monitor and measure the performance of any consumer program.

Create a custom marketing / branding sales life cycle strategy

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